Custom Actions are moving into open beta with a unified builder experience!

Written by Owner

Updated at August 20th, 2025

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Table of Contents

Custom Actions open beta Start Simple Builder sunset What is the new builder experience? What does this mean for custom actions created with the Start Simple Builder? Will there be a difference in what apps are supported?

Note

This information was accurate at the time of publication. Please check out the latest product update notes for any updates or changes.

Custom Actions allow you to create your own actions to add to your Zaps. Here are the key changes to coming to custom actions:

Custom Actions is moving into open beta on June 19, 2024.
The Start Simple Builder is being sunsetted.
Custom actions created with the Start Simple Builder will be converted to API Request actions on July 8, 2024.

Custom Actions open beta

We’re excited to announce that Custom Actions will enter open beta on June 19, 2024. This means all Zapier users will be able to create their own actions!

Learn more about Custom Actions.

Start Simple Builder sunset

There are currently two builders that you can use to create your own actions:

Start Simple Builder
Create with AI Builder

The Start Simple Builder will be sunsetted on July 8, 2024. We're doing this to simplify the experience of creating your own actions.

This means that going forward, custom actions can only be created through one builder.

What is the new builder experience?

This builder will be the same as what we previously referred to as the Create with AI builder. It allows you to leverage our AI-powered Copilot to create your own action. This helps to generate the API request, as it’s able to search through an app’s API docs to identify the settings needed to create an action. You also have the option to use a code editor to further refine your action.

Learn more about creating a custom action.

What does this mean for custom actions created with the Start Simple Builder?

As of July 3, 2024:

Custom actions created with the Start Simple Builder will be converted into an API Request action. This means they will appear as an API Request (Beta) action in the Zap editor.
During this process, your Zaps using these actions will continue to run as normal.
These converted actions:
- Will no longer appear within the Custom Actions Library.
- Cannot be shared with teammates.
  - To share an action, you will need to re-create the action as a custom action and publish it.
- Cannot be reused in other Zaps. You will need to either:
  - Re-create the action using the custom action.
  - Copy your action settings into a new API Request action.

Learn more about this change in the latest release note.

Will there be a difference in what apps are supported?

Yes, currently API Request actions support more apps than Custom Actions. Zapier will continue to maintain Custom Actions however there are no plans at this time to add new features or additional app coverage

Learn more about what apps are supported for: