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What is Zapier?

Written by Owner

Updated at August 20th, 2025

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  • Tables
    Work with tables Manage tables Create tables Troubleshoot Zapier Tables
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  • Zaps
    Zap basics Zap history Troubleshoot Zaps Manage your Zaps Do more with Zaps
  • Your Zapier account
    Plans Billing Account profile Notifications Data privacy & security Get help User roles and permissions
  • Interfaces
    Troubleshoot Zapier Interfaces Create an interface Use interface components Manage interfaces
  • Canvas
    Create a canvas Collaborate on a canvas
  • Chatbots
    Add logic and knowledge to chatbots Troubleshoot chatbots Create chatbots Manage chatbots
  • Getting started
    Intro to Zapier Set up your Zapier account Use case templates
  • Agents
    Create agents Manage agents Troubleshoot agents
  • MCP
    Set up MCP
  • Built-in tools
    Filter & Paths Formatter Schedule & Delay Email, IMAP, SMTP, & Email Parser Webhooks & Code Storage, Digest, & RSS Sub-Zap & Looping Other built-in tools Custom Actions & API Requests Functions AI by Zapier & AI actions Copilot Human in the Loop
  • Lead Router
    Create routers
  • Apps
    Connect and manage your app connections AI apps on Zapier Apps on Zapier
+ More

Table of Contents

Zapier products Zaps Tables Interfaces Chatbots Agents MCP Canvas Functions Manage and secure your account Learn more

Zapier is an AI orchestration platform that allows you to build and ship AI-powered workflows. It offers a suite of no-, low-, and full-code tools that combine workflows, databases, and interfaces automatically with AI. Zapier has a library of 7,000+ apps already built and the ability to build your own custom actions and private apps, allowing you to build end-to-end systems for your business processes. You can do things like: make your own IT helpdesks, onboarding systems, and lead routing—all without switching tools.

Zapier products

Zaps

Zaps are workflows that connect your apps together to automate repetitive tasks. They consist of a trigger, which is an event that starts a Zap, and one or more actions, which are events the Zap performs. When you publish your Zap, it will run the action steps every time the trigger event occurs.

Tables

Tables is an automation-first database solution. Tables lets you store, move, and take action on your data so you can move your work forward faster. It is AI-ready to serve as custom data sources and knowledge for your AI workflows.

Interfaces

Interfaces is a no-code way of creating custom web pages and tools with interactive components for your users. Interfaces can connect to Zaps and Tables, allowing you to move information between apps seamlessly.

Chatbots

With Chatbots, you can embed a custom-branded chat experience using the power of AI directly within your website.

Agents

Agents is a tool to create AI agents that can automate your tasks using the power of Zapier's thousands of apps. These AI-powered assistants do work on your behalf, performing actions independently or when you interact with them.

MCP

MCP, or Model Context Protocol, is an open protocol that standardizes how applications provide context to large language models (LLMs). Zapier MCP provides you with a server endpoint for connecting your Zapier account to an AI client, such as Claude or Cursor. When you use Zapier MCP, you can add Zapier's library of apps to your AI, allowing it to interact with your existing apps and take action in them directly from your AI conversations.

Canvas

Canvas is Zapier’s AI-powered diagramming tool that helps you visualize, plan, and automate your business processes. You can create systems that include manual and automated steps, add Zaps, Chatbots, Tables, Interfaces, and many other apps, share these systems with others, and invite team members to collaborate.

Functions

Functions is a code-first Zapier tool that enables developers and other technical users to build, maintain, and run automated workflows. Use Python code to interact directly with your Zap triggers and actions. Functions lets you authenticate your own app accounts easily, use multiple triggers and actions, create and reuse Python functions, and import the most common packages.

Manage and secure your account

When you use Zapier, you can automate your company’s tasks in one place. You’ll have the tools to manage, administer, and secure your account, including:

  • Analytics dashboards.
  • Audit logs.
  • Advanced app controls.
  • Custom error notifications.
  • User roles and permissions.
  • User provisioning with SCIM.
  • Single sign-on with SAML.
  • Domain capture.
  • Custom data retention.
  • SOC II and III certification.

Learn more

To learn more about how to use Zapier, check out:

  • How to build an automated system on Zapier: this Zapier blog post explains how to take the first steps with Zaps.
    • Explore more in the Zapier blog's Automation with Zapier section.
  • Building ideal workflows: a webinar that shows how Zapier’s RevOps team builds entire systems using Zapier.
  • Customer stories: see how other Zapier users are building on Zapier.
  • Find a use case template to help you get started.

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